Our Commitment to Seafood Sustainability

With over 65 years of experience, King & Prince Seafood® Corporation is dedicated to sourcing sustainably harvested seafood. We continue to
develop relationships with fisheries and farming operations that are certified sustainable to ensure long-term supply. At King & Prince, we primarily focus on MSC and BAP certifications as part of our sustainability efforts. We are committed to collaborating with sustainable seafood organizations and providing our customers with traceable seafood solutions.

Marine Stewardship Council (MSC)

The MSC is a global nonprofit organization that sets the standard for sustainable fishing.

MSC certified fisheries must demonstrate that they are fishing for species with healthy populations, minimizing their impact on the environment, and have effective management in place to respond to changing conditions.

Only seafood from wild fisheries that meet the MSC’s strict standard for sustainability can be sold with the MSC blue fish label.

Best Aquaculture Practices (BAP)

Most widely recognized global sustainability certification for farmraised species developed by the Global Aquaculture Alliance.

Standards address environmental and social responsibility, food safety, animal welfare, and traceability in a voluntary certification program for aquaculture facilities.

BAP standards are practiced for the entire aquaculture production chain, including farms, processing plants, hatcheries and feed mills.

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