King & Prince Seafood® Announces Fish Market Fresh® Gluten Free Encrusted Tilapia Launch

Brunswick, GA – King & Prince Seafood® is pleased to announce the launch of its newest products featuring Fish Market Fresh® Potato Crusted Tilapia and Fish Market Fresh® Panko Crusted Tilapia. Each tilapia is raised in deep-water lakes in the purest conditions and trimmed by hand yielding a clean & consistent flavor every time. The fish are produced under Best Aquaculture Practices (BAP) and never treated with chemicals leaving us with a sustainable and flavorful fish. Not only are we serving the best tilapia, the all new encrusted line is Gluten Free allowing operators to appeal to multiple target customers.

“With Gluten-Free diets appealing to 30% of adults*, we developed a crusted tilapia that is healthy and tastes great. At about $1 per portion, this is an affordable option for more non-commercial operators to menu seafood,ˮ said LB Watkins, Category Manager-Fish at King & Prince Seafood®.

Fish Market Fresh® Potato Crusted Tilapia and Fish Market Fresh® Panko Crusted Tilapia pack 14 grams of protein in each 3 ounce serving making them perfect for the healthcare industry. Another great feature is the ability to bake or fry and get that great crunch factor each and every time.

Learn more and view side dish ideas from our chefs here:

*NPD Group, 2013

About King & Prince Seafood

King & Prince, with over 65 years experience, delivers seafood the way it should be, because from start to finish the operator and patron experience will meet expectations every time. By using only the best resources and minimal processing, King & Prince products have a flavor and texture that taste fresher than fresh. With one of the industry’s most extensive global sourcing networks through Nissui, the world’s second largest seafood company, King & Prince follows sustainability guidelines so availability will never be an issue. For 65 years, King & Prince has been delivering patron-pleasing seafood by following the strictest quality control procedures and maintaining food safety that exceed industry standards. For more information about the company or its product brands: King & Prince®, Mrs. Friday’s®, Sushi Bob®, Oceanway®, Sensations® and Pride of Alaska™, visit


Media Contact:
Brittney Strickland, Assistant Marketing Manager